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Reply.io vs Apollo.io

A side-by-side comparison of two AI tools on pricing, fit, and capability.

Reply.io
Sales Engagement
Apollo.io
Sales Intelligence
8.2/10Rating9/10
ai-sdrTierai-sdr
Sales EngagementCategorySales Intelligence
From ~$49/user/moStarting priceFree; paid from ~$49/user/mo
Per-seat / moPricing modelPer-seat / mo
Cloud SaaSDeploymentCloud SaaS
YesSelf-serveYes
Teams that want multichannel outreach with an AI SDR layered on topBest forTeams that want prospecting data, sequencing and AI agents in one affordable platform

Our verdict

On balance, Apollo.io edges ahead at 9/10 — but if your budget, tier, or existing stack favors the other, it can be the better fit. Read both full reviews.